On any given day, we may be coordinating an international effort in a multi-city program, ghostwriting for a subject matter expert in Dubai or Brazil, or holding a monthly meeting with corporate communications teams in key European financial markets. Our clients’ businesses and audiences span the globe, and therefore, so do we.
As the Houston partner of Worldcom Public Relations Group, Ward delivers expertise, relationships and market knowledge in 95 cities on 6 continents, more than any wholly owned multi-national public relations firm.
Worldcom Public Relations Group is the world’s leading partnership of global public relations firms, with more offices in more cities and countries than any multinational firm. Established in 1988, Worldcom was formed so that the strongest, most capable independent public relations firms could serve national, international and multi-national clients while retaining the flexibility and client-service focus inherent in independent agencies. Through Worldcom, clients have on-demand access to in-depth communications expertise from professional public relations specialists who understand the language, culture and customs of the geographic arenas in which they operate. Our top public relations firms focus on nine areas of public relations including Crisis Management and Issues Management, Business to Business, Health Care, Investor Relations, Public Affairs, Sustainability, Technology and Travel and Tourism.
Worldcom is the only international public relations partnership that requires firms to meet stringent management standards for business planning, financial systems, campaign evaluation, client satisfaction, service delivery, consistency of processes, training and development of staff, and firm marketing. Each firm undergoes a peer assessment of its management standards every three years and must meet the standards to remain a Worldcom partner. Moreover, our partners believe strongly in accountability and sign an agreement to fulfill specific quality requirements. We have proprietary processes and defined standards for firms working together for clients on assignments to help ensure the very best effort is expended on the clients’ behalf.
Worldcom partners occupy leadership positions in the world’s leading public relations professional organizations such as the Public Relations Society of America (PRSA), Council of Public Relations firms, International PR Association (IPRA), Canadian Public Relations Society, German PR Association (DPRA) C.E.R.P., International Association of Business Communicators (IABC), and others.
Worldcom’s hallmark of quality has been recognized by our peers in the honors and awards they have bestowed on our partner-initiated programs around the world. But the most important reward is that our programs meet our client’s goals and produce effective public relations services.